In-product issue and feedback button in InvestMap, integrated with ClickUp.
Ignacio De La CubaInvestMap
Context and Problem
When a user spotted a bug or had an improvement idea inside InvestMap, there was no direct way to report it from the platform itself. Feedback got scattered across Slack messages, one-off emails or hallway conversations, without technical context (page, session) and without entering the product pipeline. The result: issues took time to surface, traceability was poor, and the team had limited visibility on the real state of the product.
The Solution: In-Product Reporting Integrated with ClickUp
We added a "Report Issue" button available across the platform, connected directly to the product team's ClickUp ticket pipeline.
- Reports in context: the form automatically captures the page the user is on, removing the friction of explaining where the problem happened.
- Clear typing: the user indicates whether it's a Bug (something is not working as it should) or an Improvement / Suggestion (an idea to make the platform better), allowing the backlog to be segmented from the source.
- Free-form description: a text field captures the description of the issue or the improvement proposal with the level of detail the user considers necessary.
- ClickUp sync: every report is automatically pushed to the ClickUp ticket pipeline, where the product team prioritizes, assigns and follows up without manual intermediate steps.
Expected Impact
- Feedback that does not get lost: issues and improvements are captured at the exact moment they are detected, instead of staying in informal channels.
- Sharper backlog prioritization: separating bugs from improvements at the source gives the product team a cleaner view of what is debt vs new ideas.
- Real traceability: all reports live in ClickUp, with status, assignment and timeline, and are auditable.
- Closing the loop with users: because reports live in the official pipeline, the team can close the loop with the reporter when an issue is fixed or an improvement is shipped.